United Parks & Resorts (NYSE:PRKS) Sets New 12-Month Low – Here’s What Happened

United Parks & Resorts Inc. (NYSE:PRKS) shares reached a new 52-week low on Friday . The company traded as low as $29.21 and last traded at $29.21, with a volume of 65945 shares trading hands. The stock had previously closed at $31.00.

Key United Parks & Resorts News

Here are the key news stories impacting United Parks & Resorts this week:

• Positive Sentiment: Truist raised its price target on PRKS to $53 and reiterated a “Buy” rating, highlighting upside vs. the current share level; this analyst support can cushion selling and attract buyers. Read More.
• Neutral Sentiment: Company fundamentals/context: PRKS trades with a low P/E (~9.8) and has recently missed quarterly EPS and revenue expectations, which keeps valuation and operational questions on investors’ radars even as sentiment shifts. Read More.
• Negative Sentiment: DOJ filed a suit alleging the company’s ban on wheeled walkers/rollators at its parks violated the Americans with Disabilities Act — this is a formal federal action that raises potential liability for damages, compliance costs, and required policy changes. Read More.
• Negative Sentiment: Additional lawsuits and media stories allege theme parks have excluded guests with mobility needs; broader scrutiny increases reputational risk and could expand legal exposure beyond a single suit. Read More.
• Negative Sentiment: Practical implications for PRKS: potential costs for retrofitting policies/operations, settlement or penalty risk, and near‑term foot traffic uncertainty if accessibility policies remain in dispute — these factors likely drove the stock down as traders reprice legal risk. Read More.

Analyst Upgrades and Downgrades

A number of brokerages have issued reports on PRKS. Zacks Research upgraded United Parks & Resorts from a “strong sell” rating to a “hold” rating in a research note on Thursday, January 1st. Guggenheim lowered their price objective on United Parks & Resorts from $56.00 to $54.00 and set a “buy” rating on the stock in a research report on Monday, March 2nd. Truist Financial upped their price objective on United Parks & Resorts from $47.00 to $53.00 and gave the stock a “buy” rating in a research note on Thursday. Weiss Ratings reiterated a “sell (d+)” rating on shares of United Parks & Resorts in a research report on Monday, December 29th. Finally, Citigroup decreased their target price on United Parks & Resorts from $40.00 to $39.00 and set a “neutral” rating on the stock in a research note on Thursday, February 5th. Three equities research analysts have rated the stock with a Buy rating, seven have issued a Hold rating and two have assigned a Sell rating to the company. According to MarketBeat, the stock has a consensus rating of “Hold” and a consensus price target of $47.00.

United Parks & Resorts Price Performance

The stock has a market cap of $1.45 billion, a P/E ratio of 9.76, a price-to-earnings-growth ratio of 2.06 and a beta of 1.18. The stock’s 50-day moving average is $34.70 and its two-hundred day moving average is $39.70.

United Parks & Resorts (NYSE:PRKS) last announced its quarterly earnings results on Thursday, February 26th. The company reported $0.28 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $0.46 by ($0.18). The company had revenue of $373.55 million during the quarter, compared to the consensus estimate of $375.87 million. United Parks & Resorts had a net margin of 10.13% and a negative return on equity of 41.63%. The business’s revenue was down 2.8% on a year-over-year basis. During the same quarter in the prior year, the firm posted $0.50 earnings per share. On average, analysts anticipate that United Parks & Resorts Inc. will post 3.95 EPS for the current fiscal year.

Institutional Investors Weigh In On United Parks & Resorts

A number of hedge funds have recently made changes to their positions in the company. Norges Bank bought a new stake in United Parks & Resorts in the 2nd quarter worth approximately $12,019,000. JPMorgan Chase & Co. raised its holdings in shares of United Parks & Resorts by 105.1% during the 3rd quarter. JPMorgan Chase & Co. now owns 463,540 shares of the company’s stock worth $23,965,000 after acquiring an additional 237,575 shares in the last quarter. Principal Financial Group Inc. bought a new position in shares of United Parks & Resorts during the 3rd quarter valued at approximately $6,876,000. Clark Estates Inc. NY boosted its position in shares of United Parks & Resorts by 57.7% during the 3rd quarter. Clark Estates Inc. NY now owns 205,000 shares of the company’s stock valued at $10,598,000 after acquiring an additional 75,000 shares during the last quarter. Finally, State of Alaska Department of Revenue purchased a new position in shares of United Parks & Resorts in the third quarter valued at $865,000.

About United Parks & Resorts

United Parks & Resorts, Inc is a holding company, which engages in the ownership and operation of theme parks. Its portfolio includes SeaWorld, Busch Gardens, Aquatica, Discovery Cove, Sesame Place, and Sea Rescue. The company was founded in 1959 and is headquartered in Orlando, FL.