Alphabet Inc. $GOOG Shares Sold by Aberdeen Group plc

Aberdeen Group plc lessened its holdings in Alphabet Inc. (NASDAQ:GOOG) by 0.8% in the 4th quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The fund owned 6,628,189 shares of the information services provider’s stock after selling 51,793 shares during the period. Alphabet accounts for about 3.2% of Aberdeen Group plc’s investment portfolio, making the stock its 6th biggest holding. Aberdeen Group plc owned approximately 0.05% of Alphabet worth $2,079,926,000 as of its most recent SEC filing.

Several other institutional investors and hedge funds have also modified their holdings of the business. Brighton Jones LLC grew its holdings in Alphabet by 5.6% during the fourth quarter. Brighton Jones LLC now owns 120,253 shares of the information services provider’s stock valued at $22,901,000 after purchasing an additional 6,410 shares during the last quarter. Financial Strategies Group Inc. boosted its holdings in shares of Alphabet by 7.5% during the 2nd quarter. Financial Strategies Group Inc. now owns 62,776 shares of the information services provider’s stock worth $11,382,000 after buying an additional 4,367 shares during the period. Daiwa Securities Group Inc. boosted its holdings in shares of Alphabet by 4.0% during the 2nd quarter. Daiwa Securities Group Inc. now owns 1,085,375 shares of the information services provider’s stock worth $192,534,000 after buying an additional 41,752 shares during the period. London & Capital Asset Management Ltd grew its stake in Alphabet by 19.9% in the 2nd quarter. London & Capital Asset Management Ltd now owns 347,955 shares of the information services provider’s stock valued at $61,722,000 after buying an additional 57,703 shares during the last quarter. Finally, State Street Corp grew its stake in Alphabet by 1.3% in the 2nd quarter. State Street Corp now owns 188,914,125 shares of the information services provider’s stock valued at $33,511,477,000 after buying an additional 2,428,266 shares during the last quarter. Institutional investors and hedge funds own 27.26% of the company’s stock.

Insider Transactions at Alphabet

In related news, major shareholder 2017 Gp L.L.C. Gv sold 1,845,308 shares of the firm’s stock in a transaction on Friday, January 30th. The stock was sold at an average price of $19.00, for a total value of $35,060,852.00. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CAO Amie Thuener O’toole sold 955 shares of the firm’s stock in a transaction on Tuesday, March 3rd. The stock was sold at an average price of $298.00, for a total value of $284,590.00. Following the completion of the transaction, the chief accounting officer directly owned 9,918 shares of the company’s stock, valued at approximately $2,955,564. This trade represents a 8.78% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 2,069,344 shares of company stock valued at $104,708,426 over the last 90 days. Corporate insiders own 12.99% of the company’s stock.

Analyst Upgrades and Downgrades

A number of research analysts recently issued reports on GOOG shares. Scotiabank reiterated an “outperform” rating and issued a $400.00 target price (up from $375.00) on shares of Alphabet in a research note on Thursday, February 5th. UBS Group reissued a “neutral” rating and set a $348.00 target price (up from $345.00) on shares of Alphabet in a research report on Thursday, February 12th. JPMorgan Chase & Co. boosted their target price on shares of Alphabet from $385.00 to $395.00 and gave the stock an “overweight” rating in a research report on Thursday, February 5th. Deutsche Bank Aktiengesellschaft restated a “buy” rating and set a $370.00 target price on shares of Alphabet in a research note on Tuesday, January 20th. Finally, Pivotal Research restated a “buy” rating and set a $420.00 target price (up from $400.00) on shares of Alphabet in a research note on Thursday, February 5th. Nine investment analysts have rated the stock with a Strong Buy rating, twenty-nine have given a Buy rating and three have issued a Hold rating to the company. Based on data from MarketBeat, Alphabet has a consensus rating of “Buy” and an average target price of $345.71.

Key Stories Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Long-term AI chip deal with Broadcom secures Google’s custom TPU roadmap and supply through 2031, reducing supplier risk and supporting scale of Google Cloud/AI racks. Broadcom signs long-term deal to develop Google’s custom AI chips
• Positive Sentiment: Expanded Google–Anthropic–Broadcom compute deals boost demand for Google’s TPU infrastructure and create potential revenue/backlog upside for Google Cloud and partner services. This deepens Google’s position in supplying AI compute to leading model makers. Anthropic ups compute deal with Google and Broadcom amid skyrocketing demand
• Positive Sentiment: CEO Sundar Pichai said the AI shift creates more opportunities for Alphabet to invest in startups (examples cited include SpaceX and Anthropic), signaling strategic capital deployment that can extend Alphabet’s ecosystem and long-term growth vectors. Google CEO Sundar Pichai says ‘AI shift’ opens opportunities to invest in startups
• Positive Sentiment: Waymo opened driverless rides to the public in Nashville, marking a commercialization milestone for Alphabet’s Other Bets and adding a tangible revenue / validation data point for autonomous services. Waymo Opens Driverless Rides to the Public in Nashville
• Neutral Sentiment: Google adjusted Gemini pricing and continues on-device AI rollouts (Gemma 4 support), moves that aim to balance developer adoption vs. monetization but whose revenue impact will take time to materialize. Google Adjusts Gemini Pricing for Different AI Workloads
• Neutral Sentiment: Analyst and market commentary (trending/coverage notes) keeps conviction mixed — some buy/positive notes but also trimmed targets; these shape near-term sentiment more than fundamentals. Alphabet Inc. (GOOG) Laps the Stock Market: Here’s Why
• Negative Sentiment: Investors are pressing Alphabet on water and power use for its data centers; community opposition to some builds and shareholder resolutions increase regulatory and permitting risk for future capacity expansion. Investors press Amazon, Microsoft and Google on water, power use in US data centers
• Negative Sentiment: Heavy planned capital spending (reports of ~$175–$180B range) could pressure margins and free cash flow in the near term, a reminder that aggressive infrastructure investment carries short-term financial strain even if it supports long-term AI leadership. Nobody Believed In Alphabet: In 2026, It Faces Its Biggest Test

Alphabet Stock Performance

NASDAQ:GOOG opened at $303.93 on Wednesday. The firm’s 50-day moving average is $307.66 and its 200-day moving average is $297.91. Alphabet Inc. has a 52-week low of $145.21 and a 52-week high of $350.15. The company has a debt-to-equity ratio of 0.11, a quick ratio of 2.01 and a current ratio of 2.01. The company has a market cap of $3.68 trillion, a price-to-earnings ratio of 28.12, a PEG ratio of 1.80 and a beta of 1.13.

Alphabet (NASDAQ:GOOG) last posted its quarterly earnings data on Thursday, February 5th. The information services provider reported $2.82 earnings per share (EPS) for the quarter, topping the consensus estimate of $2.59 by $0.23. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. The company had revenue of $113.83 billion for the quarter, compared to the consensus estimate of $111.24 billion. During the same quarter in the previous year, the firm posted $2.15 EPS. The business’s revenue was up 18.0% compared to the same quarter last year. Equities research analysts anticipate that Alphabet Inc. will post 8.89 earnings per share for the current year.

Alphabet Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Monday, March 16th. Stockholders of record on Monday, March 9th were issued a dividend of $0.21 per share. The ex-dividend date was Monday, March 9th. This represents a $0.84 annualized dividend and a dividend yield of 0.3%. Alphabet’s payout ratio is presently 7.77%.

Alphabet Company Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.